Tata Nano... generating liquidity for Tata Motors...

Yes... Tata Motors is creating liquidity of over INR 1100 crores at zero cost in the short term and more... my musings on the same below

Imagine this scenario, i am CEO and the CFO comes to me and tells me 'Boss' you have commited to so many projects that i dont have money and thanks to bloody politics we have lost considerable money in west bengal. I now need money to fund all these projects including the aid to jaguar, completing the nano project and launch. Please help me boss...HELP 

'Raise the money from the people who want to buy a nano and fund the project at no cost' was quickly the answer that strategists at Tata are now timing. 

Why April 09 and not Mar 09? Time is precious and Tata needs to build the hype around the Nano in the next 20 days, the public would have decided that they want to book a nano by that time and will not pull out. If Tata had in fact starting the books today there would have been a huge line but the hype behind the nano would have been lost. 

Behold the indian tradition let the indians save the indian companies.... the only company and brand that indians will always forgive and forget .... oooops this is apart from the politicians that indians will forgive time and again every five years....

The excellent review and the packaging make the car world class at less than indian prices 

Jai Hind ...Jai Bharat